Insurance as a Service

Launch insurance products and unlock new growth

Bring life insurance products to market seamlessly — backed by an AM Best A- rated full-stack, digital-first carrier.

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Capitalize on life insurance’s thriving market

With life insurance demand climbing year after year, there’s never been a better time to harness the market’s momentum. Wysh gives you a fast, low-friction way to enter, launch, and thrive in this growing industry.

A modern approach to insurance distribution

Wysh’s digital-first fronting model enables you to offer, up-sell, and cross-sell life insurance products faster, with full compliance and licensed carrier support — without the typical barriers.
Avoid becoming a carrier
Bring products to market without the time, cost, or hurdles of building a carrier.
Cede risk, retain value
Manage your product and distribution, while we handle the regulatory and operational complexity.
Accelerate go-to-market
Expedite your launch with streamlined onboarding, operational support, and compliance expertise.

Fast-track your path to market

Onboarding
& customization
We work with you to design products, define risk-sharing terms, ensure compliance, and build distribution strategies tailored to your goals.
Integration
& testing
Power your underwriting, policy issuance, customer servicing, and claims management with reliable, easy-to-integrate APIs.
Launch
& scale
Go live with your product, with ongoing support from us to help you scale confidently.
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See what’s possible with Wysh

Expand into the U.S. market faster
Gain U.S. market access with a licensed partner who simplifies and accelerates your launch.
Access 49-state + DC compliance through our carrier
Offload compliance and operations, so you can focus on capital, risk, and growth
Launch life products on your terms
Bring new life insurance products to market quickly and maintain full control of your distribution.
Accelerate product rollout by avoiding becoming a carrier
Boost conversions and revenue with low-friction life products
Attract, retain, & grow your customer base
Engage younger, digital-first customers with modern life insurance, without becoming a carrier.
Differentiate your offerings with protection solutions
Connect with new customers and unlock revenue opportunities

Your all-in-one insurance partner

Full compliance support

Get licensing, filings, and approval support handled for you from start to finish.

Tech-driven & scalable

Connect seamlessly through APIs and tap into our scalable infrastructure for broad, efficient distribution.

Customizable structures

Build risk-sharing and product structures tailored to your business goals.

Looking for an out of the box product?

Tap into the market of nearly $4 billion of annual term life premiums2 by cross-selling Wysh’s term life insurance. Earn highly competitive commissions and help your customers get more protection for their loved ones.

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Ready to get started?

Learn about how our insurance solutions can help you achieve your goals.
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Meeting request confirmed in 1 business day
Presentation tailored to your institution and goals
All your questions answered in one brief meeting
1) LIMRA. “LIMRA: U.S. Individual Life Insurance Premium Exceeds $16 Billion in 2024, Setting New Sales Record.” LIMRA, 30 Jan 2025, https://www.limra.com/en/newsroom/news-releases/2025/limra-u.s.-individual-life-insurance-premium-exceeds-$16-billion-in-2024-setting-new-sales-record. Accessed 13 Oct 2025. 2) LIMRA. “LIMRA: U.S. Life Insurance New Premium Exceeds $3.9 Billion in the First Quarter 2025.” LIMRA, 4 June 2025, https://www.limra.com/en/newsroom/news-releases/2025/limra-u.s.-life-insurance-new-premium-exceeds-$3.9-billion-in-the-first-quarter-2025. Accessed 13 Oct 2025.